kaal:claim:3227933-037

Because token holders are not locked into the program, issuing coins or tokens becomes a straightforward and relatively simple way for a platform to attract capital without issuing shares in the company.

Source quote, verbatim
Because the owners of the coins/tokens aren't "locked" into the loyalty program, the issuance of coins/tokens can be a straightforward and relatively simple means to attract capital/funding for the platform (without issuing shares in the company).
From

Mark Fenwick, Wulf A. Kaal, Erik P.M. Vermeulen, Why 'Blockchain' Will Disrupt Corporate Organizations (2018), 8. Crypto Coins and Tokens, p. 18
https://ssrn.com/abstract=3227933 · source PDF

Cite as

Mark Fenwick, Wulf A. Kaal, Erik P.M. Vermeulen, Why 'Blockchain' Will Disrupt Corporate Organizations (2018). SSRN: https://ssrn.com/abstract=3227933

Classification

mechanismsupport: arguedtokenomics

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